Collection: Magnets

Kids are fascinated by magnets and it’s no wonder why - magnetic attraction is a super cool phenomenon.

From the moment they peel off one of your fridge magnets and realize the force of attraction pulling it back onto the fridge, they’ll be hooked and you’ll probably see them investigating how these things work, doing trial and error. Will it stick here? What about there? What happens when I try to stick them to each other? Kids really are tiny scientists!

Fortunately, this isn’t just a “busy” activity - it simultaneously targets their fine motor/hand-eye coordination skills and their cognitive and problem solving skills. Magnetic features in other toys target even more skills, and they help initiate scientific inquiry.